Google Conversions VS Ui.Marketing Conversions

Our system re-ingests data from the last 7 days every night, but sometimes conversions happen outside of that window. Twice a month, on the 15th and the last day of the month, we do a re-ingest of data from the past 31 days to catch any conversions that happened more than 7 days ago. This means that while our reporting will eventually match up, there may be a delay in reporting conversions that occurred more than 7 days ago. If you want to ensure accuracy for conversions that happened more than 7 days ago, we would need to lengthen our re-ingest window. Please submit a feature request if you would like us to update our frequency or windows for re-ingests.

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