Customized Fields in Line Item / Order View

This document outlines the custom fields available in the Line Item / Order View, categorized by visibility.

External Fields

• CTR (Click-Through Rate)

• Impression Pace

• Impressions

• Ordered Ad Spend

• Ordered Impressions

• Ordered Views

• Projected Spend

• View Pace

Internal Only Fields

• Click Pace

• Clicks

• CPC (Cost Per Click)

• CPV (Cost Per View)

• Daily Impression Cap

• Days Left

• Goal Daily Budget

• Ordered Clicks

• Total Spend

• View Rate

• Views